Marketing Measurement (MMM, MTA, Attribution)
Marketing mix modelling, multi-touch attribution and conversion measurement that show what drives results. Compare 15 verified platforms below.
- 15 listings
- Updated weekly
- Editor reviewed
Platforms
Showing 15 platforms
Windsor MMM & MTA
FeaturedAll-in-one marketing data and attribution platform.Integrates with AI2 views
Brand Share of Search
Daily Share of Search and campaign incrementality testing using Google Trends data.Causal attributionIncrementality testing3 views
Cassandra
AI-powered marketing mix modeling software.2 views
ROIvenue
Marketing attribution and revenue optimization platformIntegrates with AI2 views
Dreamdata
An agentic B2B attribution platform that connects marketing activities to revenue and pipeline outcomes.Integrates with AIB2B attributionCustomer journeyRevenue analytics1 view
Haus
Haus is an AI-powered causal marketing platform that provides incrementality testing, MMM, and attribution for brands.Causal attributionIncrementality testingMarketing Mix Modelling1 view
HockeyStack
HockeyStack unifies marketing, product, and sales data to capture complete buyer journeys and measure revenue impact.B2B attributionMulti-Touch AttributionRevenue analytics1 view
Keen
Marketing attribution platform that helps businesses measure and optimize their marketing performance.Integrates with AI1 view
Measured
Incrementality-focused marketing measurement platformIntegrates with AI1 view
Northbeam
A marketing analytics platform providing multi-touch attribution and media mix modeling for profitable growth.Integrates with AIAttributionMedia Mix Modeling1 view
Recast
Rigorous incrementality platform for marketing measurement.Integrates with AI1 view
Rockerbox
A unified measurement platform combining multi-touch attribution, marketing mix modeling, and incrementality testing.Incrementality testingMarketing Mix ModelingMulti-Touch Attribution1 view
Triple Whale
An AI operating system built for modern commerce that unifies data, measures performance and automates media buying.AnalyticsAttribution1 view
Lifesight
Lifesight combines causal MMM, incrementality testing and attribution with AI agents that plan and optimise budgets.Integrates with AIAttributionIncrementalityMMM0 views
Ruler Analytics
Ruler Analytics is a marketing measurement platform offering multi-touch attribution, impression attribution and MMM.AnalyticsAttributionROI Reporting0 views
MCP servers in this category
8 of 15 Marketing Measurement (MMM, MTA, Attribution) tools offer an MCP server, so AI assistants such as Claude, ChatGPT and Cursor can read their data and act in them. All marketing tools with an MCP server
- DreamdataDreamdata MCP Server(vendor page, opens in a new tab)Checked Oct 2026
- KeenKeen MCP(vendor page, opens in a new tab)Checked Oct 2026
- LifesightLifesight MCP(vendor page, opens in a new tab)Checked Oct 2026
- MeasuredMeasured MCP Server(vendor page, opens in a new tab)Checked Oct 2026
- NorthbeamNorthbeam MCP(vendor page, opens in a new tab)Checked Oct 2026
- RecastRecast MCP(vendor page, opens in a new tab)Checked Oct 2026
- ROIvenueRoivenue MCP Connector(vendor page, opens in a new tab)Checked Oct 2026
- Windsor MMM & MTAWindsor MCP(vendor page, opens in a new tab)Checked Oct 2026