Typeform

Typeform is a SaaS platform for creating conversational forms, surveys, quizzes, and automated engagement workflows. Designed for marketing, research, product, and sales teams, it presents questions one at a time to increase completion rates and collect structured quantitative and qualitative data.

The platform expands traditional form building through integrated AI capabilities and workflow tools. Its Growth Flow suite automates lead enrichment, audience segmentation, and multi-channel follow-ups, while Research Flow enables AI-moderated user research studies. Typeform also offers an official Model Context Protocol (MCP) server, allowing teams to generate forms and analyze response data directly within AI assistants such as Claude and ChatGPT.

Key features

• Conversational form design: Displays one question at a time with customizable logic jumps and personal branding.
• AI-assisted creation and analysis: Generates forms from text prompts and analyzes open-ended responses for sentiment and key topics.
• Growth Flow automations: Enriches submission data, segments contacts, and triggers follow-up messages via email and SMS.
• AI-moderated research: Conducts text, video, and audio interviews at scale while synthesizing findings into summary reports.
• MCP server integration: Connects with Claude, ChatGPT, and other MCP-compliant agents to manage forms and data through chat.
• Embedded conversion tools: Collects payments, schedules calendar appointments, and captures digital signatures directly within forms.
• Third-party integrations: Connects with CRM, analytics, and marketing platforms including HubSpot, Salesforce, Google Sheets, and Zapier.