Overview
Nosto is an agentic commerce experience platform designed to boost sales, customer discovery, and loyalty for brands. The core of the platform, experience.AI, unifies customer, product, and content data into a single engine that translates intelligence into real-time actions across multiple touchpoints. The product features commerce search, which moves beyond simple keyword matching by using artificial intelligence to understand shopper intent and deliver relevant results.
Product discovery tools connect shoppers to items they are likely to buy through personalized search, category merchandising, and product recommendations. Real-time personalization enables site content, banners, and merchandising to adapt dynamically to individual user affinities across websites, mobile apps, and email campaigns. Conversion rate optimization capabilities allow teams to identify and address performance bottlenecks through continuous testing and experimentation.
Additionally, the platform includes Huginn, a central artificial intelligence agent supported by purpose-built sub-agents that operate continuously to uncover opportunities across search, merchandising, personalization, and A/B testing, thereby reducing manual workloads. Nosto integrates with existing commerce platforms and technologies to streamline workflows and fit into current technical stacks. The system is suited for brands and retailers seeking to automate and scale their onsite and digital customer experiences.
Best for
- Ecommerce brands
- Retailers
- Digital marketers
