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Countly

Countly

A first-party digital analytics and customer engagement platform for brands.

Visit website (opens in a new tab)0 views · listed Nov 2026

Overview

Countly is a first-party digital analytics and customer experience platform that enables organizations to capture and analyze user behavior across web, mobile, desktop, and IoT applications. Designed with data sovereignty at its core, the platform supports both managed private cloud and self-hosted infrastructure to ensure full regulatory compliance and complete data ownership.

The platform offers end-to-end capabilities, combining granular product analytics with dynamic customer engagement tools such as push notifications, in-app messaging, feature flags, and user feedback surveys. Countly also integrates an AI analytics assistant, Cee, which allows teams to run complex queries, build funnels, and extract product insights using natural language.

It is tailored for enterprises and growing digital product teams that require strict privacy controls, robust data governance, and high-volume data processing without relying on third-party tracking services.

Key features

  • Data sovereignty & hosting: Choose between managed private cloud hosting across global regions or full self-hosted enterprise deployment.
  • Cross-platform SDKs: Collect behavioral data across mobile, web, desktop, and connected devices using ten specialized SDKs and data APIs.
  • Behavioral analytics: Monitor user activity through time-series dashboards, event tracking, custom metrics, and granular cohort segmentation.
  • AI Agent Cee: Create funnels, build user cohorts, and execute complex data queries using natural language prompts.
  • Privacy-first engagement: Deliver targeted push notifications, in-app workflows, A/B testing, and surveys directly without third-party tools.
  • Data governance: Plan, filter, validate, and transform analytics data before or after ingestion to ensure schema accuracy.

Pros and cons

Pros

  • Flexible hosting options including complete on-premises and private cloud deployment;
  • Native privacy compliance suitable for strict regulatory environments;
  • Built-in user engagement tools like push notifications, surveys, and A/B testing;

Cons

  • Self-hosted infrastructure requires dedicated operational overhead;
  • Advanced analytics and engagement features require paid add-ons or enterprise plans;

Best for

  • Enterprise brands
  • Product teams
  • Marketing teams

Screenshots

  • Countly screenshot 1