Brevo

Brevo is a customer engagement and CRM platform that enables businesses to manage multichannel marketing, sales pipelines, and transactional messaging. It supports communication channels including email, SMS, WhatsApp, push notifications, live chat, chatbots, and mobile wallet integrations.

The platform provides a drag-and-drop campaign builder, ready-to-use email templates, and automated marketing workflows to streamline audience outreach. Advanced segmentation tools use web activity and contact attributes to help teams deliver targeted messages at scale.

Brevo also includes native AI tools under its Aura product suite, such as a Marketing Agent, Sales Assistant, Data Analyst, and Conversations Agent. These features assist with tasks like generating campaign copy, predicting optimal send times, summarizing chat interactions, and automating deal updates.

Key features

• Multichannel marketing: Create and manage campaigns across email, SMS, WhatsApp, web push, and mobile wallets.
• Marketing automation: Build multi-step automated workflows triggered by user activity, web events, and contact data.
• Transactional messaging: Send automated operational notifications and emails via SMTP relay or REST APIs.
• Sales CRM and pipelines: Track deals, manage sales pipelines, enrich contact information, and send follow-up emails.
• Aura AI agents: Generate campaign text, summarize live chat conversations, and query performance data using natural language.
• Data platform and segmentation: Filter contacts using demographics, site tracking, engagement history, and custom event rules.