Overview
Spider AF is a unified marketing security platform designed to protect digital advertising campaigns, lead generation forms, and web applications from automated threats. It detects and prevents ad fraud, invalid traffic, fake form submissions, tag vulnerabilities, and affiliate fraud across digital channels.
Built for advertisers, e-commerce retailers, and lead generation teams, Spider AF helps safeguard marketing budgets and maintain clean performance metrics. By filtering out non-human traffic, the platform ensures advertising bidding algorithms and sales teams operate on accurate data signals.
Key features
- Ad Fraud Protection: Automatically detects and blocks invalid clicks and bot traffic across networks such as Google, Meta, Yahoo!, TikTok, and Microsoft Ads.
- Fake Lead Protection: Analyzes behavioral biometrics to identify and block non-human form submissions before they reach sales teams.
- SiteScan Tag Security: Monitors third-party website tags and scripts continuous to detect unauthorized modifications and potential data leakage.
- Affiliate Fraud Prevention: Identifies bot signatures and device parameters to stop automated bulk buying and inventory hoarding on e-commerce sites.
- Analytics Integration: Syncs invalid traffic flags with Google Analytics 4 to separate clean human data from invalid sessions in reporting.
Pros and cons
Pros
- Quick setup using a single deployment tag across website pages.
- Automated IP exclusion and real-time click fraud blocking.
- Direct integration with Google Analytics 4 for noise-free reporting.
Cons
- Core platform subscription pricing is not publicly listed.
- Requires comprehensive tag placement across all properties for complete coverage.
Best for
- Brands
- Advertisers
- Enterprise
