Rakuten Advertising

Rakuten Advertising provides a global network and technology platform designed to connect advertisers and publishers across multiple marketing channels. Leveraging proprietary data and artificial intelligence, the platform helps brands find partners, including emerging opportunities like influencers, and build custom, long-term programs tailored to specific business goals. The platform incorporates tools for affiliate intelligence, partner discovery, forecasting, and benchmarking.

Key capabilities include managing large-scale partner networks, executing strategies across the entire marketing funnel from awareness to loyalty, and accessing expert support for enterprise brands. Brands can utilise the network to reach engaged consumer audiences and measure performance through dedicated reporting insights and incrementality studies. The platform suits enterprise brands and agencies seeking to scale their affiliate and partner marketing efforts through data-driven technology and dedicated strategic support.