Planable

Planable is a social media management and content collaboration platform designed for marketing teams and agencies. It replaces fragmented communication channels and spreadsheets with a shared workspace for planning, reviewing, approving, and scheduling digital content.

The platform emphasizes visual collaboration, allowing team members and external clients to review posts in authentic native layouts. Teams can manage content across dedicated brand workspaces, direct approval flows, and handle audience engagement alongside analytics from one interface.

Key features

• Multiple content views: Preview posts in native feed, calendar, grid, and list views to see exact layout rendering before publishing.
• Customizable approval workflows: Configure approval stages ranging from flexible multi-step flows to mandatory team sign-offs.
• Contextual feedback tools: Leave comments, suggested edits, and visual annotations directly next to post drafts.
• Brand workspaces: Organize assets, permissions, labels, and campaigns into separated spaces for each brand or client.
• Social inbox and engagement: Manage comments and direct messages with sentiment tracking and AI-assisted draft responses.
• Analytics and custom reporting: Track cross-channel post performance and page-level metrics to generate stakeholder reports.
• MCP server integration: Connect AI assistants directly to content data using an official Model Context Protocol server.