Meiro

Meiro is an agentic customer data platform (CDP) designed for marketing and data engineering teams in regulated industries such as banking, fintech, pharma, and e-commerce. It unifies data collection, real-time identity resolution, profile management, and multi-channel marketing activation into a single composable product.

The platform operates on infrastructure controlled by the enterprise, supporting deployments in private clouds, on-premise environments, or managed cloud options. It comprises three core modules—Meiro Pipes, Meiro Audiences, and Meiro Engage—to handle end-to-end customer data workflows without transferring data between disparate tools.

Meiro offers an optional local AI capability that runs directly within the customer's deployment boundary. This setup enables automated audience segmentation, real-time web personalization, and predictive analytics while keeping sensitive customer information secure within the local network.

Key features

• Meiro Pipes: Captures behavioral touchpoints, performs real-time identity resolution, and routes data to warehouses or downstream tools.
• Meiro Audiences: Builds and maintains persistent, continuously updated single customer views with built-in consent governance.
• Meiro Engage: Orchestrates personalized journeys and activates profiles across email, push notifications, SMS, and advertising platforms.
• Local AI Deployment: Executes open-source or custom AI models directly inside your infrastructure so data never leaves your environment.
• Warehouse Composability: Integrates natively with platforms like Snowflake, BigQuery, Databricks, and Microsoft Fabric without requiring mandatory data export.
• Headless Personalization API: Delivers real-time recommendations and web or in-app content tailored to active session behavior.