Everflow

Everflow is an all-in-one partner marketing platform designed to help brands and agencies manage relationships, measure performance, and scale revenue across multiple channels. The platform provides a centralised space where partners can send traffic, view granular reporting, and receive compliant payouts. Users can directly manage affiliates, optimise towards top-performing placements, and measure their full value alongside organic traffic and paid advertisements.

In addition to affiliate programmes, the platform supports lead generation and business-to-business partnerships, offering tools to track the complete lead journey from initial form submissions through to approvals, as well as pipeline retention and partner-led expansion. Everflow also includes features for data management, allowing AI agents and external tools to interact with tracking, attribution, and analytics data via an OpenAPI structure and MCP server. Notable integrations include Shopify, ClickFunnels, and Google Ads, enabling businesses to pass qualified lead data and maintain seamless click and conversion tracking.

The platform suits organisations looking for comprehensive attribution and partner management capabilities.