Corvidae AI

Corvidae AI is a cookieless marketing attribution platform designed to optimise ad placement and reduce cost per acquisition for performance-focused brands and agencies. By utilizing deep learning neural networks and patented session stitching technology, the platform probabilistically rebuilds complete cross-channel customer journeys using only first-party event stream data, completely removing the reliance on third-party cookies, IDs, or other third-party identifiers. This enables marketing teams to measure significantly more events than legacy analytics tools and overcome broken last-click attribution models.

The platform feeds these true, AI-stitched customer journeys directly back into advertising technology platforms such as Google Ads and Meta as conversion actions. This process guides automated bidding algorithms to stop overspending on competitive bottom-of-funnel auctions and instead discover net-new customers earlier in the journey, generating incremental revenue and lower CPAs. Corvidae integrates smoothly with existing marketing stacks without requiring a complete replacement of current tools, deploying a first-party pixel via preferred tag managers to collect touchpoint data securely within zero personally identifiable information environments.

It supports advanced use cases by connecting with native command line interfaces for major ad platforms, allowing performance marketers to query performance using foundation AI models like Gemini, Claude, and Copilot. Furthermore, Corvidae features customisable reporting APIs and SFTP capabilities that allow commercial and data science teams to unify enterprise-wide data within data warehouses and business intelligence tools such as Looker, PowerBI, and Tableau. The platform is compliant by design with regulations including GDPR and CCPA, offering built-in data security through Azure infrastructure.